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Customer satisfaction for the wearable device App
In a market full of scattered data, Jawbone App is giving a consistent reputation of "great all in one app". In addition to the purpose of collecting variuos health and fitness data, users also appreciate practical advices from SmartCoach App.
Wearable devices are highly anticipated so the industry must find ways to keep users loving to use, otherwise the device will be left its fate to corner of an abandoned drawer. Good App has the magic of creating user stickiness, especially if the App can help users improve the daily life based on the information collected from different sensors.
Current App experience limits the usefulness of wearable devices. Today's hardware and embedded sensors have played very impressively in terms of data collection. These devices would seem to be dispensable, if data interpretation is missing its role to stimulate the user's action and boost change.
Wearable device only show its usefulness during data collection. At the same time, along with hats, pants, tattoos, socks, rings, and so on, all kinds of means are beginning to collect data which enable the amount of data accumulate quickly. Improving hardware to make it more effective in collection of data is essential. But the real value comes from the interpretation of data, as well as existing applications which still can not achieve a seamless experience for the user.
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